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Zoomlion won an order of 600 million yuan at the US exhibition
Seetao 2023-03-20 16:52
  • Earthmoving machinery is an emerging sector developed by Zoomlion, and it is also one of the highlights of this exhibition
  • Various products of Zoomlion have successively signed contracts, and customers cover the United States, Canada, Colombia, Brazil, Mexico, Costa Rica, Argentina and other countries
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From March 14th to 18th local time, the 36th Las Vegas Construction Machinery Exhibition (CONEXPO-CON/AGG 2023) was held in Las Vegas, USA. As one of the three major construction machinery exhibitions in the world, this exhibition has attracted more than 1,800 exhibitors from all over the world to participate in the event with the latest technological achievements, products and service solutions. Zoomlion's 22 products in 7 categories made a brilliant debut, with the ultimate design concept, excellent product performance and brand charm. On the third day of the launch, it won on-site signed orders and intentional orders of 600 million yuan, which ignited the popularity of the site.

Zoomlion Exhibition Area at 2023 American Exhibition

According to the organizer, the American Equipment Manufacturers Association, this year's exhibition is the largest in its history, with an exhibition area of more than 2.7 million square feet (about 250,000 square meters); at the same time, it also attracted about 200,000 professional visitors from all over the world.

Compared with the previous US exhibition, Zoomlion's exhibited products increased by nearly 60%. At the F9615 booth, there are 7 categories of products and parts of Zoomlion's engineering hoisting machinery, construction hoisting machinery, concrete machinery, aerial work machinery, earthmoving machinery, industrial vehicles, and m-tec dry-mixed mortar equipment. Nuclear power products, wonderful excavator shooting performances, and energetic dances have attracted batches of customers to stop and experience and watch; in the exhibition hall, activities such as business negotiation and signing, product release, and intelligent manufacturing demonstrations are staged in turn, and the excitement continues non-stop.

Zoomlion's exhibition area is full of visitors and signing contracts

Concrete machinery, engineering hoisting machinery, and construction hoisting machinery, as Zoomlion's long-term advantageous sectors, have made breakthroughs one after another by virtue of their strong technical strength. The exhibited 50X-6R Z concrete pump truck has the advantages of high safety, energy saving and environmental protection, and convenient operation, and is equipped with a local chassis in the United States. New customers; engineering hoisting machinery signed a contract for 800-ton large-tonnage products at this exhibition, creating a record for the largest tonnage in China's export to the South American market, and the continuously rising product competitiveness is clearly visible; It has been upgraded to an all-round display of details and design concepts, which perfectly demonstrates the confidence of the global champion in the tower crane industry.

The customer carefully inspected the ZOOMLION pump truck

Zoomlion ZRT1100D543 off-road tire crane

Customers listen to the performance introduction of Zoomlion tower cranes

Earthmoving machinery is an emerging sector that Zoomlion is vigorously developing, and it is also one of the highlights of this exhibition. The company unveiled its 6 G-series excavators and 1 skid steer loader, covering a full range of micro, small, medium and large tonnage excavators. From the 2 models exhibited in the last exhibition, to the sharp increase to 7 models in this exhibition, the earthmoving machinery can be described as "all-out attack". The rich product spectrum can meet the different needs of various customers. There is an endless stream of customers who experience and observe the machine, and the product contracts are constantly being signed.

Overseas customers experience Zoomlion excavators on the machine

Since the first day of the launch, Zoomlion has been signing contracts for various products. In addition to the United States, customers also cover Canada, Colombia, Brazil, Mexico, Costa Rica, Argentina and other countries. By the third day of the exhibition, Zoomlion had received on-site signings and intentional orders of 600 million yuan.

Since 2007, Zoomlion has started the layout of the North American market. It has been deeply involved in the local market for 16 years. It has a North American subsidiary in the local area. Concrete pump trucks, placing machines, tower cranes, crawler cranes, tire cranes and other products have successfully entered the United States. major markets, and won a good reputation.

Liu Zenglai, Assistant General Manager of Zoomlion Overseas Company, said: "North America is an important part of the company's global layout. Zoomlion has always expanded the market with the concept of 'localization', including developing or improving products according to local working conditions, and organizing Localized sales, service, parts center and other systems, with more excellent products and more complete services, create greater value for customers around the world and achieve win-win cooperation.”Editor/Ma Xue

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